Top 5 Business Apps on iOS in South Africa Q4 2023

In Q4 2023, the top business apps on iOS in South Africa showed significant movements in downloads, revenue, and active users. Here’s a look at how each app performed during this period.

LinkedIn: Network & Job Finder saw a consistent weekly revenue, peaking at approximately $22.9K in the final week of November. Downloads fluctuated, reaching a high of 6.5K in the week of October 9 and dropping to 3.8K by the end of December. Active users experienced a slight decline over the quarter, from 96.8K in late September to 89K by the last week of December.

Microsoft Teams maintained a steady download rate, peaking at 7.5K in the week of October 9 before gradually decreasing to 1.5K in the final week of December. Active users saw a significant drop from 71.5K in late September to 49.3K by the end of December.

WhatsApp Business experienced stable weekly downloads, remaining around the 5K mark throughout the quarter. Active users showed a steady increase, peaking at 68.2K in the first week of December before slightly decreasing to 65.5K by the end of the month.

Adobe Acrobat Reader: Edit PDF exhibited consistent weekly revenue, reaching a high of $8.6K in the week of November 27. Downloads peaked at 5.3K in early October but tapered off to 3K by the end of December. Active users saw a decline from 166.1K in late September to 134.9K in the final week of December.

Zoom Workplace showed variable weekly revenue, peaking at $3.5K in the week of October 23. Downloads fluctuated, reaching a high of 5K in early October and dropping to 1.7K by the end of December. Active users decreased from 58.1K in late September to 44.2K in the final week of December.

These insights come from Sensor Tower, offering a detailed look at the app market performance. For more in-depth analysis and data, visit Sensor Tower.